To design and make beautiful, well-tailored pieces of clothing that you can feel good about owning and wearing regularly.
Ours is a ‘back to the basics’ approach and the focus is on creating well-tailored clothing with solid silhouettes that are season-proof. Each is a piece you can have for the keeps, no matter the trend.
We are committed to Indian textile and simple, beautiful silhouettes. We source artisanal, handprinted textile directly from long-standing, community-run units in Rajasthan and create well-tailored, easy to wear, fuss-free clothing back home in Delhi. At every step of the way, human hands shape the fabric into its final form – from hand block printing to designing and tailoring. This helps ensure that each piece of our clothing fits well, feels great and flattering.
We are also conscious about creation and are vary of fast fashion. And so, we design to ensure that each piece of our clothing will see you through the seasons and you’ll rarely end up staring at your closet wondering what to wear.
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Samprada: For the modern Indian woman